Customer service and building lasting relationships with clients are the building blocks of a successful business. Some private security businesses have a notion that using an answering service is an extravagance. However, using an answering service for your private security business will go a long way in helping you attract and retain customers. Using an answering service for your private security business ensures your business portrays an image of professionalism. Professionalism is paramount in the security industry. Answering services also enhance your private security company’s image of reliability.
Benefits of Using an Answering Service for Your Private Security Business
There are several advantages of using an answering service for your private security business, including:
You Concentrate on Important Aspects of Your Private Security Business
Answering calls is a necessary but time-consuming activity. When you receive many calls in your private security business, you might end up wasting a lot of time answering the calls instead of offering security services. On the other hand, calls are important since customers contact you over the phone. So how do you concentrate on your core business and, at the same time, answer calls so that you may not lose essential leads? By using an answering service.
As a security company, you will receive many calls. Screening them all is time-consuming. However, when you use an answering service, the company will screen the calls on your behalf. The answering service will pass the important messages to your private security business. You can consequently reach out to potential clients. Once in a while, a client might have an emergency, and the answering service will pass through the call to your private security business.
Appointment scheduling is another important aspect of a private security business. However, answering calls to schedule an appointment takes valuable time away from the business's core activities. An answering service will schedule these appointments on your behalf. This will save you time to provide optimum security to your current clients and help you reach out to potential clients.
An Answering Service Saves Your Private Security Business Cash
You might be wondering why not simply hire a receptionist instead of using an answering service? An answering service is a much cheaper option for your private security business. You will have to pay the receptionist a salary, pay them when they take sick offs and when they are home since no one can work 24/7. It costs about $400 to train a professional receptionist. The employee could also be an underperformer, which could be costing your private security business more.
By using an answering service, you cut on the overhead costs. Your private security business is charged depending on the calls that the answering service receives on your behalf. In most cases, using an answering service is cheaper than hiring a receptionist.
Answering Service Present Your Private Security Business in A Professional Manner
It is paramount that your private security business leaves an impression of professionalism to clients. To do so, you must professionally answer the phone. When you answer the phone professionally, you will boost the image of reliability and dependability, which is very important in the private security sector.
Clients want to work with a reliable security firm since they depend on the firm to protect them and their property. An in-house receptionist might get overwhelmed with other duties in the office and fail to answer some calls. When you use an answering service, you are sure that no call will go answered. Also, clients will receive highly professional responses every time they call your private security business.
Answering Service Gives an Illusion of Size for Your Private Security Business
Many clients want to work with a well-established private security business. If you want to land well-paying clients, you must present your private security business as a reliable company. The problem arises when your private security service is not yet well established. Using an answering service creates an illusion that your business is well established. Clients seek well-established security companies because they feel safer than when working with a new security company.
Answering services also creates credibility for your private security business. Once you secure a contract with one high paying client, the chances of your private security business getting a referral are higher. Referrals will help your private security business secure contracts with other high-end clients who pay a higher fee.
Great Lead Generators for Your Private Security Business
Leads are the lifeline of any business. However, when you are busy with your private security business, it is possible to miss calls that might generate leads. These missed calls can hurt your private security business in a big way since you can lose lucrative deals. When a client calls and the phone goes unanswered, the possibility of calling again is slim.
Using an answering service for your private security business ensures that every call is answered. Once the customer care representatives receive the call, they will get the client's details and pass the information to your private security business. It will be easier for you to call back, enhance communication with your clients, and build loyalty.
Offer Convenience for Your Customers
When you use an answering service for your private security business, you increase your company's convenience to the customers. An answering service will help your clients with any inquiry they might have. Your private security business gets a reputation for offering convenient services since clients realize they can call at any time, and their queries will be addressed.
Using an Answering Service for Your Private Security Business Enhances Growth
The growth of your private security business can be stifled if you focus on many different tasks. Focusing on your primary goal- providing exemplary private security services- will save you time, manpower, and effort. You will have time to strategize on how to grow your business. When you delegate functions that are not the core focus of your private security business, you have time to concentrate on the core business. You can expand your private security business to offer additional services like executive protection, property protection, investigations, and other similar services.
When an answering service handles your calls, your team will focus more on doing what they are trained to do. It becomes a waste of both time and money when a trained security operative spends the better part of their day answering the phone or engaging in customer care. They might also not have the etiquette required to deal with clients, which can have disastrous consequences for your private security business.
The Answering Service Records All Calls Coming Through to Your Business
Apart from recording messages and passing them to you, an answering service company will log in every call. It does not matter if the client spoke or not. This call log will help you determine how much call traffic your private security business is receiving. The answering service also keeps track of what each call is about. You will get to know how many clients are enquiring about the location of your private security business, your operating hours, how much you charge for your services and other similarly important information. You will get to know the most frequent inquiries customers have about your business.
This kind of information is a gold mine as you can come up with targeted marketing campaigns. You can focus your campaign on the longer hours you remain open. You can also shed more light on your location. Some customers might have an issue with finding your private security business, providing a detailed map, and your social media details might go a long way in helping your customers find your private security business. if the pertinent question on the call log is about your private security business's operating hours., you can state the operating hours of your private security business in the marketing campaign. You can also use this information to update your website so that it answers these inquiries. The FAQ is another area you can use to clarify any of your clients' concerns.
Answering services not only give you the call logs, but they also provide the transcriptions and voice recording. With this information, you can easily find out the profile of the client who calls you. You can also identify the times they call and what they call about. When you establish the profile of the clients who call, the time they make the calls, and what they call about, you can offer tailor-made services to fit the profile of your callers. If you find out that the majority of your callers are banking institutions, for instance, you can think of offering armored truck services since they might require it to transport cash and other valuables.
Answering Service Offer Information Specifically About Your Private Security Business
The nature of a security business is quite different from that of an eatery. The operations of these two industries are quite different. An answering service will offer information to your clients that is specific to your private security. Since the answering services have professionals, they can offer your clients assistance by knowledgeably answering all the inquiries. With a private security business, you want clients to have an easy time scheduling appointments. You would also want to give clients a chance to reach you after hours.
Additionally, you can customize the way you want the answering service to log your calls and messages. Most of the information concerning security is sensitive. You can have a setup where calls or messages which contain sensitive information are treated with urgency. The messages which the client cannot leave with the answering service can be transferred to your private security business immediately regardless of the time.
Answering Service Staff Offer More Options About Your Private Security Business
A human customer representative has a distinct advantage over an answering machine. A human being offers more options. It is very frustrating for a client to call your private security business to be directed to an auto answering machine. In case the client has a specific question, they will feel frustrated since the auto answering machine cannot offer viable options to the specific query. On the other hand, an answering service has professional staff who will resolve the client's query immediately or connect the client to the person who can handle the query correctly. When a customer receives this kind of professional service with efficiency, they are satisfied and are inclined to visit your private security business.
Answering Services Offer Multi Linguistic Services
Another great advantage of an answering service is that it offers multi-linguistic services. You may operate your private security business in an area with people from different parts of the globe. Since answering service companies have bilingual or multilingual customer care representatives, the language will not be a barrier. The customer care representatives will understand the query well and offer the right solution. If the query needs your immediate response, the answering service will seek clarification from your private security business. The foreign language speaking client will be attended to and feel satisfied.
Find an Answering Service Near Me
Operating a business is no mean feat, more so a private security business. There are thousands of private security companies, and you should do whatever it takes- provided it's legal- to stand out. You might have the latest technological gadgets and the best-trained staff, but without efficient customer care, your business is bound to fail. Customer care is the backbone of any business.
If you have poor customer service, you will not attract new customers, but you will lose the existing ones. That is why it is essential to incorporate the services of an answering service for your private company. Not only does the answering company offer excellent customer care, but it also helps you focus on the core business of providing your customers with the best personal security solutions. Hire an answering service today for your private security business.
